Skills & Expertise

A practical skill map backed by 9+ years of client work, 14 certifications and 11 open-source repositories.

Technical SEO & Crawling

  • Crawl architecture
  • Canonical chains
  • Core Web Vitals
  • Indexing audits
  • Log file analysis
  • XML sitemaps

Local SEO & Proximity

  • Google 3-Pack
  • 5x5 geo-grid ranking
  • NAP consistency
  • Citation audits
  • Review velocity
  • LocalBusiness schema

Generative Engine Optimization (GEO)

  • Entity graphs
  • JSON-LD structured data
  • AI-search readability
  • Content structuring for LLMs

Google Ads & PPC

  • Negative keyword mining
  • PMax placement audits
  • Search query bleed
  • Auction cannibalization
  • Target CPA / ROAS

Meta Ads & Paid Social

  • Instant form qualification
  • CPQL optimization
  • Advantage+ campaigns
  • Creative testing

Analytics & Server-Side Tracking

  • Server-Side GTM (sGTM)
  • Meta Conversions API
  • Google Enhanced Conversions
  • Deduplication
  • GA4 custom dimensions

CMS & Web Development

  • WordPress engineering
  • WooCommerce
  • Shopify store CRO
  • HTML5 / CSS3
  • Tailwind CSS

E-Commerce Optimization

  • Google Merchant Center
  • Product schema
  • Checkout funnel CRO
  • A/B testing
  • Klaviyo retention

AI Workflows & Python

  • Python automation
  • n8n pipelines
  • RAG pipelines
  • MCP integrations
  • Prompt engineering
  • Offline CRM sync
  • BigQuery & SQL

Tools I Use Daily

Google Analytics 4Google Tag ManagerServer-Side GTMSemrushAhrefsGoogle Ads EditorMeta Ads ManagerWordPressWooCommerceShopifyn8nPythonSQL / BigQueryFirebase HostingFigmaKlaviyo

Put These Skills to Work

Hire me for your next SEO, paid media or automation project.

Hire Me on WhatsApp
💬WhatsApp